Established in 1887, discounts (also referred to as coupons) changed the way how we see sales bringing business success through increased sales to improved reputation. However, when a business offers discounts without thorough planning and execution, they can land themselves in deep waters, which can further lead to less sales, bad reputation and huge financial loses. When a business shows it is making an effort to help people financially, or simply boost sales to attract customers through discounts, it needs to look beyond the traditional methods of discount-keeping and find means to simplify the discounting process, not just for few items, rather all, or any, items offered at their restaurant(s). With big and small businesses finding new and innovative ways to attract more customers through their product or services, or beating their competitors to take the lead in the market, discounts turns out to be that one ingredient that can bring business success. Here are 3 simple way as how current restaurants, big or small, are making headway through technology platforms, such as Restaurant POS Software, bringing in simplification, functionality and clarity with faster processing time for their customers:
Since different pricing of items lead to a wide-ranging discount pricing, it is difficult to keep track of all discounted items. During rush hours, or potential customers lining up with existing customers to order food and beverages, effective billing time would make the sole difference in the success and failure of your restaurant. Restaurant POS Software do more than coherent billing as they ease the pressure on employees as well by simplifying strenuous process of keeping track of discounts, at the click of a button. For instance, certain menu items may be discounted differently than others and looking for notes, or relying on memory of an employee to handle large sum of customers at a given time wouldn’t prove beneficial and/or wise in the long-term of your restaurant business.
In a nutshell, discounts are meant to attract customers. However, there are other parts to the puzzle that should not be ignored. Think about what attracted your best customer to begin with as they were not lured in on prices, rather factors such as food variety, personal service, on-time delivery, or consistency in delivering same flavours over and again. With old and new customers walking-in to bank on the opportunity of discounts, it is the crucial phase of your sales, profitability and reputation to convert any customer into long-term loyal customers. Restaurant POS Software add efficiency and clarity to the entire process of ordering a meal, thus boosting confidence of staff in its ability to serve large groups of people and further entrusting customers to spend their money at your restaurant, at the blink of an eye.
There are numerous ways that you can, and will, utilize to boost sales and profitability in the tenure of you as a restaurant owner. However, the key to long term goals to add value to your business would be to be able to sort and redeem discounts from various platforms you choose to attract customers from. For instance, a customer might redeem discounts through phone text message promotions, print-outs of email promotions, third-party promotions (such as apps for discounts), and much more. To be able to organize your staff and employees for such dynamic layout, the answer rests in advanced technology leading to manage every little detail into operations and further leading your business with examples for other competitors.
It is no doubt that with changing trends in customer habits and their inclination towards every penny worth they spend on product and/or services, it is quintessential to have a practical approach which can be both trusted and beneficial in the long-term. Petpooja started as a single interface for more than 500 corporates to order food with huge challenges from the unorganized restaurant industry. With the assistance of technology we were able to establish a configurable billing platform with essential features tailored specifically for discounts; such as event based discounts, happy hours (time based discounts), combo discounts configuration, discounts code redemption, buy one get one (BoGo) and comprehensive discount options, all under one roof. To know more about Petpooja Restaurant POS Software and other features, visit us at www.petpooja.com.